Rise of AI in Auto Retail: Humanoid Robots Take the Lead

In an era where technology shapes the very fabric of our daily lives, the automotive industry is experiencing a fascinating transformation. At the forefront is Chery’s innovative Mornine humanoid robot, designed to revolutionize the car buying experience globally. According to Digital Watch Observatory, this initiative signals a bold step toward robotic retail experiences, setting new standards for customer engagement.

A Glimpse into the Future with Mornine

Unveiled at the 2025 Shanghai Auto Show, Mornine showcases an array of advanced capabilities. This humanoid robot, equipped with state-of-the-art AI-powered natural language processing, offers more than just transactional interactions. It brings a personal touch that appeals to tech enthusiasts and traditional buyers alike.

Transforming Customer Engagement

Imagine walking into a dealership greeted not just by a salesperson but a humanoid robot capable of understanding and responding to your inquiries in multiple languages. Mornine’s ability to execute physical tasks and offer detailed, clear explanations of car features marks a significant leap in customer service quality and personalization.

Expanding Horizons Beyond Showrooms

Chery envisions extending the use of its humanoid robots beyond the confines of car showrooms. From shopping malls to movie theaters and eldercare facilities, the practical applications of such technology are boundless. These robots are envisaged as companions that can enhance daily life through versatile functionality and engaging interactions.

Robots: The New Face of Retail?

As the boundaries between man and machine blur, the introduction of humanoid robots in retail settings raises intriguing questions. How will this affect employment in sales? Will consumers fully embrace this shift? Despite these uncertainties, Chery’s initiative illustrates the ongoing integration of AI in our daily experiences.

Conclusion: A New Era in Automotive Sales

Chery’s deployment of 220 Mornine units worldwide marks the beginning of an exciting era in automotive sales. These humanoid robots do not merely sell cars; they embody a future where artificial intelligence plays a critical role in the consumer journey, advancing both efficiency and customer satisfaction. The question remains, are you ready for the robot revolution in the car industry?